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Charlotte Fixler's blog

THINKFUN RELEASES KICKSTARTER SENSATION ROBOT TURTLES™, THE BOARD GAME FOR LITTLE PROGRAMMERS, TO FAMILIES EVERYWHERE

ALEXANDRIA, Va. (January 31, 2014) – ThinkFun®, Inc., the world’s leading developer of addictively fun games that sharpen your mind, will bring Kickstarter sensation Robot Turtles™, the board game for little programmers, to the market in concert with national movements supporting code literacy and STEM education. ThinkFun is internationally known for Laser MazeTM, Rush Hour® and Zingo!®.

 

BOARD GAME TEACHING PRESCHOOLERS HOW TO CODE AND MARBLE RUN INSPIRED BY LASER MAZE™ TOP THINKFUN’S 2014 LINE UP

NEW YORK, Feb. 17, 2014 – Toy Fair Booth 1933 – A board game that teaches preschoolers how to code, a marble run in the spirit of Laser MazeTM, new editions of Zingo!®, and a get-up-and-dance game for toddlers are highlights of ThinkFun, Inc.’s line up for 2014 premiering at the American International Toy Fair. ThinkFun is the world's leading developer of addictively fun games that sharpen your mind.

 

NOW NATIONWIDE, ROBOT TURTLES™ BY THINKFUN® IS FIRST BOARD GAME TO TEACH CODING SKILLS TO KIDS AS YOUNG AS FOUR

Robot Turtles - The first board game for little programmers!

 

Kickstarter Success to Mass Availability Shows Support for Code Literacy & STEM Skills

 

ALEXANDRIA, Va. (August 11, 2014) – It was a Kickstarter sensation, graced the front page of the New York Times, garnered accolades from families, experts and educators, and today, Robot Turtles™ by ThinkFun®, the first board game to teach coding skills to kids as young as four, makes its national debut. ThinkFun is the world’s leading developer of addictively fun games that sharpen your mind like Laser Maze™, Rush Hour® and Zingo!®.

 

Awarded a “Best Toy for Kids” by the American Specialty Toy Retailing Association, Robot Turtles is now available at Target stores nationwide and on Target.com in addition to neighborhood toy stores, with a suggested retail price of $24.99. Robot Turtles was invented by Seattle software entrepreneur Dan Shapiro who wanted to spend quality time with his then four-year-old twins and share what he feels is the single greatest superpower – the skill of programming.  Robot Turtles began as a Kickstarter project where it became the most-backed board game in the history of the popular crowd-funding site. The Kickstarter goal to raise $25,000 and produce 1,000 games turned into $631,000 and 25,000 games as passionate parents from 65 countries kicked in support to make Robot Turtles a reality, and the game sold out.

 

With appeal to both boys and girls, a screen-free format and a concept that sneakily teaches coding and STEM skills while being silly with the family, Robot Turtles proved a perfect fit with ThinkFun’s mission to change the world through play. The company licensed Robot Turtles in January to bring it to families everywhere.

 

“Learning how to code is an essential 21st century skill and not just for designing apps and video games,” said Bill Ritchie, ThinkFun President and Co-Founder. “You learn how to break big problems into small steps, work backwards and visualize multiple solutions.  You learn to persevere, to experiment and be patient. Robot Turtles teaches these life essentials to the youngest kids who stand to benefit the most.”

 

“Kids naturally learn how to use computers,” said inventor Dan Shapiro. “But to create a new program to solve a problem – that means knowing how to speak to computers in their own language. I don’t care if my kids grow up to be programmers, chefs, or dancers. But whatever they do, if they know how to program, they will have better tools to help them do it.”

 

Robot Turtles is played with a grown up and up to four kids, ages four and up.  (Pre-Kindergarten to 2nd grade is the sweet spot!) Kids take the role of a programmer, playing cards to direct their turtle. The grown up takes the role of the computer, moving the turtle in response to the child’s every command. Kids quickly learn to maneuver their turtles to collect jewels and unlock new features like Lasers, Ice Walls, and the Function Frog. As kids create code, parents respond with goofy beeps, bops and zaps, eliciting shrieking delight and belly laughs. 

 

Parents can brush up on game play, check out reviews and learn more about the value of code literacy at ThinkFun.com/RobotTurtles.  Be sure to explore Adventure Quests, ThinkFun’s burgeoning online community where kids can dream up, build and share their own Robot Turtles adventures, complete with storytelling, photos and drawings.

 

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About ThinkFun, Inc.

 

ThinkFun is the world's leader in addictively fun games that challenge your mind and inspire creative thinking. Nearly 30 years ago, ThinkFun was founded with a dream to change the world through play. ThinkFun continues to expand on that dream every day with games, mobile apps and global education programs. To learn more about ThinkFun, go to www.thinkfun.com.

 

THINKFUN CELEBRATES THREE TOY OF THE YEAR AWARD NOMINATIONS

Alexandria, VA (January 13, 2014) - ThinkFun®, Inc., the world's leading developer of addictively fun games that sharpen your mind, proudly announces three nominations for the 2014 Toy of the Year Awards, well-known as the “Oscars” of the toy industry. Toy of the Year Awards are issued by the Toy Industry Association, and winners are selected by a combined vote of toy manufacturers, retailers, media and consumers. A testament to their retail and consumer appeal, ThinkFun’s nominated games were selected as finalists from over 520 submissions.

 

BigLeap, with ThinkFun CEO Bill Ritchie & Neuroscientist Silvia Bunge, Launches 1st Crowd-Funding Challenge for Social Good

August 20, 2013 07:15 ET

BigLeap Launches First Crowd-Funding Challenge Platform for Social Good

First Challenge Aims to Give Children Everywhere Access to Free Games That Can Actually Make Them Smarter

 

Laser Maze and Zingo Sight Words win ASTRA Best Toys for Kids 2013!

We are so honored that BOTH Laser Maze and Zingo! Sight Words have been named Best Toys for Kids by ASTRA, the American Specialty Toy Retailing Association!

 

The Best Toys for Kids program was created by ASTRA to help its retailer members attract media coverage and customers to their stores during the fourth quarter. This year, winners were voted for by more than 550 independent and neighborhood toy retailers, and announced on June 19, the final day of the 2013 Marketplace & Academy in Nashville, TN.

 

Rush Hour Featured in Scientific American

Scientific American Mind Magazine is dedicated to innovations in brain science, and the 2013 May/June issue features a story on brain-training games that puts a spotlight on Rush Hour. This iconic ThinkFun logic puzzle was featured in a piece on brain training games that have a proven effect on improving the way children’s brains work.

ScientificAmericanMIND

 

Hello Sunshine wins a Parents’ Choice Gold Award

Hello Sunshine, ThinkFun’s latest toddler game, is honored with a Parents’ Choice Gold Award!

According to Parents' Choice:

THINKFUN’S MUCH ANTICIPATED LASER MAZE™ IS NOW AVAILABLE

CALLING ALL TWEENS, GEEKS AND PUZZLE PROS!

 

THINKFUN’S MUCH ANTICIPATED LASER MAZE™ – THE FIRST LOGIC GAME WITH A REAL LASER – IS NOW AVAILABLE

 

Alexandria, VA – June 3, 2013 – Whether you’re a Tween, a self-proclaimed Geek or a puzzle pro, you’re going to get fired up over ThinkFun’s new Laser Maze™, the first logic game with a real laser!

 

WordARound a Top Ten Family Board Game in FamilyFun Magazine

 

WordARound was named as the top thinking game in FamilyFun Magazine’s “Top Ten Family Board Games” feature. The winners all appear in the May issue of FamilyFun and can also be seen online at Parents.com.

 

Haven’t played WordARound yet?! This circular card game is fast-paced fun for the whole family, building focus, reflexes and vocabulary through play! See a quick how to play video here.

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