Alexandria, VA, (October 14, 2003) - Oodles of Doodles, the Fast Drawing, Use Your Noodle Game, has been named a finalist in FamilyFun Magazine's Toy of the Year Awards. For over ten years, the FamilyFun T.O.Y. Awards has a history of accurately predicting the hottest new toys because it relies not only on children's initial attraction to toys, but also on the toy's staying power. This year's T.O.Y. winners and finalists were chosen from nearly 500 toys after 30,000 hours of play-testing by more than 1,000 kids.
The awards were announced at a national press conference held at the Toys "R" Us in Times Square in New York City on October 2. The Wall Street Journal describes the T.O.Y. Award as "a laurel as coveted in the toy industry as the Oscar is in Hollywood." All the finalists will be featured in the November issue of FamilyFun magazine, on newsstands October 14, and on FamilyFun's website at www.FamilyFun.com.
"We look to FamilyFun and the Toy of the Year Awards each year to identify some of the toys that may be on kids' wish lists this holiday season," said Rick Markee, vice chairman, Toys "R" Us, Inc., and president, U.S. Toy Stores. "Having kids across the country test the toys really gives Moms and all of our other holiday shoppers insight into what toys their kids will be asking for this year."
ThinkFun President and CEO, Bill Ritchie, was delighted with the results. "Oodles of Doodles is a great game for families and friends to play together," said Ritchie. "We're thrilled that the FamilyFun kid testers loved it!"
ThinkFun Inc. is the leading manufacturer of mind challenging games. By transforming the ideas of mathematicians, puzzle masters, and game theorists into engaging products, ThinkFun has mastered the art of making toys that prove that problem solving is fun. ThinkFun games are made for everyone looking for an engaging challenge. Founded in 1985 by Bill Ritchie and Andrea Barthello, ThinkFun products have won over 150 awards and are found in stores around the world. More information can be found on the web at www.ThinkFun.com. Retailers can place orders by calling their ThinkFun Sales Representative or 1-800-468-1864.
For more information, contact: Steve Cuomo