Co-Founder, Chief Executive Officer
Bill Ritchie is president and co-founder of ThinkFun®, Inc., the world’s leading developer of addictively fun games that sharpen your mind. He is a lifelong puzzle enthusiast whose passion drives the development of ThinkFun's innovative products and education programs.
As a child in the 1960s, Bill played with as many puzzles and science toys he could get his hands on. Thanks to his father, a researcher at Bell Labs, Bill was also privy to intriguing concepts that never made it onto store shelves.
In 1985, Bill and his wife Andrea Barthello founded ThinkFun, originally called Binary Arts, with a noble mission: "To translate the brilliant ideas of mathematicians, engineers and inventors into simple toys that can be appreciated by boys and girls around the world." It is a mission that continues to drive the company today.
Bill believes fiercely in the power of a great game to strengthen thinking skills and prepare kids for the challenges of the 21st century. His pioneering efforts have led the development of innovative programs that stretch and sharpen the mind, and his partnerships with researchers and inspired educators all over the world are an important part of furthering this vision. He continues to push into new arenas, including the development of mobile apps and online gaming and learning communities.
Bill is a respected member of the international puzzle community and travels worldwide to share his knowledge, connect with fellow enthusiasts, and discover the next great game. He is a member of the World Presidents Organization and the founding President of the World Entrepreneur Organization. He was the recipient of the "Sam Loyd Award for Lifetime Achievement in Mechanical Puzzles" from the Association of Game and Puzzle Collectors and a featured speaker at TEDx.
Bill earned a degree in American Studies from Wesleyan University and a Masters in City Regional Planning from Harvard University. He and his wife Andrea live in Alexandria, Virginia, with a vintage car on their front lawn modeled after ThinkFun’s internationally acclaimed Rush Hour.
Andrea Barthello Co-Founder, Chairman of the Board
Andrea is ThinkFun's ambassador in the worldwide marketplace. Always eager to roll up her sleeves and take on a challenge, Andrea spent 8 years working full time while going to college and then graduate school at night. Starting ThinkFun (then Binary Arts) with Bill in 1985 took things a different direction and proved the perfect journey for her curious mind!
Andrea grew up as one of five kids, with a dad in the Air Force and a mom who always put family first. Over the past 25 years, her drive and passion have fueled the charge to build each part of the ThinkFun business from the ground up… shipping, orders, sales, marketing, accounting, everyday operations... you name it, Andrea's done it!
Despite the countless hats she's worn, when asked what her favorite responsibility is she answers without hesitation, "my family!" Andrea is immensely proud of her two sons, Sam and Mike, who are as creative, curious, and fun-loving, as you'd imagine the kids of the founders of ThinkFun to be.
Andrea is serving her second term as a member of the Board of Directors of the Toy Industry Association. She also served on the Board of ASTRA and was named one of the Washington Business Journal's "Women Who Mean Business" in 2008. While working full time in various areas of business and health care, she received a BS from George Mason University and did graduate work at American University. Andrea lives in Alexandria, Virginia with her husband Bill.
Meet the ThinkFun Teams!