More Awards for Binary Arts

New Products Receive Quick Praise From Family Toy Experts

October 8, 2002 Alexandria, VA - Binary Arts' new products have rapidly earned industry praise. "Combining education with fun play has always been a big part of our mission," said Bill Ritchie, President of Binary Arts. "We are thrilled to see our games succeeding in furthering that mission."
Three Binary Arts products, including two just released in September, have received prestigious awards:

Zingo!™ Learning® Magazine 2003 Teachers' ChoiceSM Award
Picture Link™ Parents' Choice Recommended Award
Pet Hunt™ Oppenheim Toy Portfolio Gold Seal AwardIn addition, Pet Hunt was named one of the Best Educational Toys of the Year by the Oppenheim Toy Portfolio. That list, available at www.toyportfolio.com [1], also includes the Binary Arts multi-award-winning family game, Smart Mouth®.

Learning® Magazine 2003 Teachers' ChoiceSM Award - Learning® Magazine sponsors the Teachers' Choice Awards to recognize excellence in classroom products. All products are judged by a team of experienced PreK-6 teachers who test the effectiveness of entries in actual classroom use. A team of teachers evaluates each product in the classroom. Once this evaluation narrows the field to finalists, a different panel of teacher-judges review the finalists. The scores from both rounds are averaged to determine the winners.

Oppenheim Toy Portfolio Gold Seal Award - The Oppenheim Toy Portfolio is the only independent guide to the best entertainment products for kids. Its testing program subjects products to in-depth review by experts in child development, literature, and education, as well as by the world's toughest toy critics - kids.

Parents' Choice Award - For over twenty-four years, the Parents' Choice Awards program has recognized quality children's media that tickle and teach. The Parents' Choice Awards Committees, comprised of moms, dads, teachers, performing artists, librarians, and yes, kids themselves, search out and recommend products that help kids grow - imaginatively, physically, morally and mentally - fairly priced products that are fun, safe and socially sound.o

About Binary Arts
By transforming the ideas of mathematicians, puzzle masters, and game theorists into engaging products, Binary Arts has mastered the art of making toys that are fun and smart. Founded in 1985 by Bill Ritchie and Andrea Barthello, its products have won over 100 awards and are found in specialty toy and gift stores around the world. More information can be found on the web at www.binaryarts.com [2] or www.thinkfun.com [3], the Internet's best game site, operated by Binary Arts. Retailers can place orders by calling their Binary Arts Sales Representative or (800) 468-1864.

For more information, contact: Steve Cuomo
scuomo@ThinkFun.com [4]
703-549-4999