ThinkFun braved the elements and headed to New York for Toy Fair! Once again, the team was undeterred by an ill-timed snowstorm (the weather gods must not like toys!?), we had a blast sharing our new 2014 games with retailers and media for 4 fun-filled days!
Toy Fair started with the Toy of the Year (TOTY) Awards ceremony! While we didn’t have any big wins, we were thrilled to celebrate our THREE nominees!
ThinkFun’s amazing product development team and founders Bill Ritchie & Andrea Barthello got dolled up and enjoyed the night’s festivities too!
After the TOTY Awards, the show began! While the event is closed to the public, I thought you might enjoy a sneak peek inside the ThinkFun booth… here are a few shots taken during our set-up…
We were so excited to see the booth come together – our 2014 games looked fabulous in their displays!
Once we had everything ready to roll…. we celebrated!